"...for some, a greater purpose is what drives them; to fight for a cause, a flag or a nation. Fortunately, EVE Online is steeped in a history and lore which provides the perfect vehicle in its answer to realm versus realm (…versus realm versus realm versus pirate versus everyone else – EVE has never taken the simple path). Factional Warfare provides the framework for ongoing territorial disputes with an undercurrent of science fiction lore."
The guide also goes into details about joining the war, the makeup of the warfront, as well as an interview about current and upcoming FW mechanics with CSM delegate Hans Jagerblitzen.
The guide is an excellent read for casual gamers and hardened EVE players alike.